Box Office: Universal Owns July 4th Weekend With Top 3 Highest Earners

  1. F9: The Fast Saga– $24M/$117.1M

It didn’t take long for F9 to race past the $500M mark worldwide, but that’s what it has done with the help of a $24M domestic second weekend. That’s a hefty 65% drop from last week, but that’s pretty standard for the franchise at this point.

2. The Boss Baby: Family Business– $17.3M

How much of The Boss Baby‘s $528M (!!!) success had to do with Alec Baldwin voicing the titular toddler? He was so hot at the time for making fun of Donald Trump, and I think people wanted to hear him carry that over to animation. It doesn’t look like the sequel, The Boss Baby: Family Business will come anywhere close to those heights. The Universal and Dreamworks film opened with $17M, which isn’t bad for post-COVID times. It’s also possible its earnings were affected by Peacock subscribers who got to watch it for free on streaming.

3. The Forever Purge (review)- $12.75M

What better way to celebrate the 4th than with The Forever Purge, Blumhouse’s surprisingly awesome political horrors that explore toxic patriotism? The apparent final film in the franchise opened with $12.75M, which is below 2018’s prequel The First Purge, but still pretty good for a $25M budget. Some of this is attributable to the pandemic, of course, however these films really exploded as a reflection of Trump era rage and I wonder if there’s been some hangover now that Biden is in office?

4. A Quiet Place Part II– $4.2M/$144.4M

5. The Hitman’s Wife’s Bodyguard– $3M/$31.3M

6. Cruella– $2.5M/$76.5M

7. Peter Rabbit 2: The Runaway– $2.2M/$34.4M

8. The Conjuring: The Devil Made Me Do It– $1.29M/$62.2M

9. In the Heights– $1.27M/$26.8M

10. Zola (review)- $1.2M/$2M

One of the buzziest indie films of the year, A24’s Zola opened in 1400 theaters for a 5-day total of $2M. Directed by Janicza Bravo and starring Taylour Paige, Riley Keough, and Colman Domingo, it’s based on the viral Twitter thread about an insane Florida road trip taken by two women who barely know one another, an idiot boyfriend, and a violent pimp. In different times I would’ve expected Zola to recoup its $5M budget easily, but it may take a few weeks before really smashing it in PVOD.

Travis Hopson has been reviewing movies before he even knew there was such a thing. Having grown up on a combination of bad '80s movies, pro wrestling, comic books, and hip-hop, Travis is uniquely positioned to geek out on just about everything under the sun. A vampire who walks during the day and refuses to sleep, Travis is the co-creator and lead writer for Punch Drunk Critics. He is also a contributor to Good Morning Washington, WBAL Morning News, and WETA Around Town. In the five minutes a day he's not working, Travis is also a voice actor, podcaster, and Twitch gamer. Travis is a voting member of the Critics Choice Association (CCA), Washington DC Area Film Critics Association (WAFCA), and Late Night programmer for the Lakefront Film Festival.