Leonardo DiCaprio Inks Deal With Apple to Develop Film And TV Projects

Netflix may get most of the attention for throwing a lot of money around, but Apple is no slouch, either. In recent months they’ve backed up the cash truck to acquire a lot of blockbuster features from top-tier stars. Now Apple has struck a deal with one of the biggest stars in the world, Leonardo DiCaprio, that will see him develop projects exclusively for them.

DiCaprio and Apple have come to terms on a deal that will see the actor’s Appian Way label develop film and TV projects for the company and streaming service Apple TV+. This partnership has been teased for weeks. Apple spent big money on Killers of the Flower Moon, the Martin Scorsese film which DiCaprio is producing and starring in. They also acquired the Elisabeth Moss series Shining Girls, also developed by Appian Way.

Apple has a lot of ground to make up if they want to be a leader in the streaming wars. Whether DiCaprio can help them turn it around remains to be seen, but I think if potential subscribers are weighing options, it can’t hurt to have him on board.

Travis Hopson has been reviewing movies before he even knew there was such a thing. Having grown up on a combination of bad '80s movies, pro wrestling, comic books, and hip-hop, Travis is uniquely positioned to geek out on just about everything under the sun. A vampire who walks during the day and refuses to sleep, Travis is the co-creator and lead writer for Punch Drunk Critics. He is also a contributor to Good Morning Washington, WBAL Morning News, and WETA Around Town. In the five minutes a day he's not working, Travis is also a voice actor, podcaster, and Twitch gamer. Travis is a voting member of the Critics Choice Association (CCA), Washington DC Area Film Critics Association (WAFCA), and Late Night programmer for the Lakefront Film Festival.