‘The Beanie Bubble’ Trailer: Elizabeth Banks, Sarah Snook, And Zach Galifianakis Star In Apple Film About The ’90s Toy Craze

Who needs product placement when you can just make entire movies about said product’s rise to popularity? This year has already some great films about popular product launches, such as Tetris, Flamin’ Hot, and Blackberry. But how about Beanie Babies? Remember that momentarily red-hot fad that drove legions of people to crazily collect the little dolls? For that, there’s the Apple Original film The Beanie Bubble.

Based on the book by Zac Bissonnette about the Beanie Baby insanity of the ’90s, The Beanie Bubble is a comedy starring Zach Galifianakis, Elizabeth Banks, Sarah Snook, and Geraldine Viswanathan. The film is co-directed by Kristin Gore (yes, she’s Al Gore’s daughter) and her husband, OK Go frontman Damian Kulash. Kulash also provides music for the film along with Nathan Barr.

Here’s the synopsis: Why did the world suddenly treat stuffed animals like gold? Ty Warner was a frustrated toy salesman until his collaboration with three women grew his masterstroke of an idea into the biggest toy craze in history. “The Beanie Bubble” is an inventive story about what and who we value, and the unsung heroes whose names didn’t appear on the heart-shaped tag.

The Beanie Bubble will get a limited theatrical release on July 21st, followed by Apple TV+ on July 28th.

Travis Hopson has been reviewing movies before he even knew there was such a thing. Having grown up on a combination of bad '80s movies, pro wrestling, comic books, and hip-hop, Travis is uniquely positioned to geek out on just about everything under the sun. A vampire who walks during the day and refuses to sleep, Travis is the co-creator and lead writer for Punch Drunk Critics. He is also a contributor to Good Morning Washington, WBAL Morning News, and WETA Around Town. In the five minutes a day he's not working, Travis is also a voice actor, podcaster, and Twitch gamer. Travis is a voting member of the Critics Choice Association (CCA), Washington DC Area Film Critics Association (WAFCA), and Late Night programmer for the Lakefront Film Festival.